Zebra devices at Iperal's store
Success Story

Iperal Streamlines the Shopping Experience with Scan As You Shop System

Iperal is an Italian chain of super- and hypermarkets with 53 stores across eight Lombardy provinces. Known for its innovative stores and quality products, Iperal wanted to give customers the ability to self-scan during their shopping experience.



Iperal wanted to improve customer experiences and optimize store operations. The company sought a technology solution that could help manage the rush during peak hours and enhance overall customer satisfaction. Iperal's initial choice of a technology collaborator did not align with its needs, leading to a search for a more suitable solution. It turned to Zebra’s Scan As You Shop system which allowed customers to self-scan and pay, reducing stress for employees and improving the shopping experience.

Benefits / Outcomes

  • Improved customer experience 
  • Increased customer loyalty
  • Associates are freed from routine tasks so they can focus on high-value customer services

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